By: Pankaj Sakariya

June 25, 2021

How to Ensure a Safe Online Shopping Experience

This pandemic has proven Online Shopping to be one of the best methods to get deliverables at your doorstep. This also raised competition between the e-commerce website design services as they had to add uniqueness to grab visitors’ attention. 

Having a beautiful design does not end the job. There are many aspects to consider when building an online shopping platform. It would be best to create a safe environment, as users will share sensitive information in your store. 

How do create a safe zone on your E-commerce website?

1. Get Security Certifications

Customers have a fear of losing their financial and identity information on the online store. The SSL (Secure Socket Layer) encrypts the data from the beginning. To ensure customer security, the hosting provider must build a key and certificate signing request that gives you certificate authority.

2. Add Authentication Layers

During Web Design and Development, make sure to add several verification layers before logging in. Like adding security questions if the users forget their password. Also, integrate verification for genuine users, which ensures authentication. 

3. Use HTTPS

The Hypertext Transfer Protocol Secure is a standard of security for websites. They ensure secure communication over digital platforms. This is one of the easiest methods to keep your website safe from spams.

To have HTTPS, you need to get an SSL license. This combination keeps visitors safe and makes it more challenging for hackers to steal communications.

4. Do not Add too many Redirections

If the visitors have to spend too much time before reaching the desired destination, they may exit from the website. This will increase the bounce rates, which can affect your rankings on the search engine. Provide ease of navigation on the website, you do not have to go through complex procedures.

5. Choose a Safe Platform

If you are stepping into the e-commerce business, it becomes essential to take help from SEO Services in Australia. They will help integrate the best content and security features on your website. They can help you choose the right platform that matches your business requirements and security aspects.

6. Keep your Store Updated

The digital world is a forever growing industry where businesses need to grow with the trend. It is vital to update your e-commerce store to manage online vulnerabilities. You need to install security patches to ensure your data is not exploited.  

An outdated website will be vulnerable to malicious codes. This will compromise sensitive information of the website and affect your business. You may connect with SEO Services in Australia, which will know about the latest security updates in the market.

7. Use a Secure Payment Method

It is essential to add a secure and user-friendly payment gateway to your e-commerce website. The trustworthy payment gateway will ensure transactions through a certified partner that offers verification and encryption for the information. This process helps eliminate the requirement of saving financial information, which lowers the risk of theft.  

8. Add Multiple Payment Gateways

Having multiple methods in your store helps customers complete transactions effortlessly. Each customer has the choice to complete payment. By giving numerous options, you can gain their trust quickly. Add credit card, debit card, UPI, and more well-known methods to complete transactions.

9. Make Transparent Policies

Applying so many security methods to your website, it is important that the customers feel secure. Safeguard your customers and show them everything you do on the e-commerce platform to keep their data safe.

You might want to add a different section that explains all the policies of your store. This will help in building trust with the visitors and gaining their confidence.

How, as a customer, can you ensure safety in the e-commerce world?

• Use familiar or popular websites. Pay attention so you don’t land on the wrong page, as some hackers misspell the letters and lure customers.
• Ensure to add strong password combinations for your online accounts.
• Check the website’s policies. Ensure they have a privacy policy that protects your data from any online fraud.
• Install the applications from trusted stores. These can be the App Store, Google Play Store, and more.
• Go through the return and refund policies. This ensures that the website owners process the orders smoothly.
• Try not to respond to random pop-ups on the websites. They might be a link to potential malware that can get your data within a click.
• Instead of redirecting, type the URL in the browser. As scammers send phishing emails that rely on clicking the link,. These links are unauthenticated, and you can lose potential information. 
• Use one email address for online purchases. There are chances that you might receive unlimited spam emails.
• Never share too much information on the websites. Add only the data that is mandatory to make a successful purchase.

Be Smart! Stay Secure!

Stolen identity and financial information are some of the most significant losses in the digital market. To ensure that this does not happen with an eCommerce website design service,. You can also reach us! If you want to get the best tips to protect your business,. We have a team of experts who can dedicate their time, knowledge, and efforts to secure your website for visitors.